What is ONA15?
Every year, the Online News Association (ONA) hosts a gathering of highly engaged digital professionals who are shaping the future of our industry. The event is a three-day bonanza of talks, presentations and demos about the ever-changing techniques and tools being developed for the publishing world. With countless opportunities to speak with like-minded colleagues and clients about best practices, technologies, and the challenges of the digital publishing landscape, the convention is invaluable in forming key professional relationships. For the savvy publisher, editor, writer, or newsroom professional – it is an absolute must-visit.
Last year, ONA14 garnered 1900 digital journalists who travelled to Chicago to take part in the sold-out summit, up from 1500 in 2013. This year the conference (being held in LA from September 24 to 26) is looking to be just as record-breaking. With a packed schedule of speakers, exhibits, and programs, the event promises to deliver inspiring insights.
We are very excited to announce that ONA15 will be our inaugural year at the conference.
Viafoura’s Audience Development Platform at ONA15
As providers of industry leading audience engagement tools, we are eager to attend and meet with our peers, clients, and potential clients to introduce our new Audience Development Platform. An increasingly crowded online publishing space has made understanding the connection between content and audience analytics vital. Very often however, publishers get bogged down with vanity metrics, and are unable to quantify their engagement and growth. We’re here to provide the smart solution to that challenge.
With proven results for major publications such as Hearst, Tribune and CBC, we have what it takes to help you plan your audience development strategies.
We also firmly believe in the entrepreneurial spirit of ONA15 and the values of efficiency, improvement and innovation that the conference promotes. These are some of the cornerstones of our company culture. That’s why we are looking forward to immersing ourselves in the digital environment at ONA15, and ensuring that we always innovate to meet our clients’ opportunities and challenges.
Digital publishing is a changing and evolving industry, and we are a part of it. That’s why we’re going to ONA15, and we hope you are too.
Come out to Midway booth 23 at #ONA15 to talk to us about audience development. We look forward to meeting you!