We are thrilled to announce that Gambling.com Group has chosen Viafoura to elevate their digital experience and community engagement. Gambling.com Group is a premier provider of digital marketing services for the online gambling industry. With an extensive network of over 50 websites in 16 countries and 9 languages, Gambling.com Group is a global leader in delivering comprehensive gambling guides and reviews. Their significant operations span four worldwide locations, making them a powerhouse in the industry.
Casinos.com reached their next chapter in their growth journey, looking to solve for 3 key areas:
- Grow registrations: Create an increased direct relationship with users
- Create a rich community built around content: Engaging with communities directly resulting in increased time on site and pageviews
- Increase revenue through engagement lift: Create new areas of opportunity for revenue generation
“Viafoura's platform seamlessly integrates with our existing systems, enhances our user engagement, and creates a welcoming environment for members of the Casinos.com community, which is crucial for our growth strategy. Viafoura’s content moderation capabilities will allow us to maintain compatibility with regulatory compliance requirements, and the AI moderation helps reduce the burden on our content moderation team.”
Niall CusackSoftware Development Manager at Gambling.com Group
Viafoura enables Casinos.com to foster a vibrant online community, and deliver higher-quality offerings based on community insights using the core conversational experience, and cutting-edge moderation AI technology.
“We are also excited about the custom integrations we have implemented.” Niall mentioned, “We have integrated with Customer.io to capture email opt-ins during the registration process, which will extend our abilities to engage with and best serve our growing community.”
Dalia Vainer, Director of Customer Experience at Viafoura, stated, “We are incredibly excited to launch this partnership with Gambling.com Group to create engaged, meaningful experiences for their communities. We look forward to being a strategic partner in driving their key business goals.”
We look forward to a successful collaboration with Gambling.com Group and are committed to supporting their goals of enhancing user engagement and building a rich online community. Stay tuned for more updates on this exciting journey!