Keep your audience engaged with up-to-the-minute updates
Viafoura’s live blog is an easy, fast and automated way to publish real-time content on your owned and operated sites and apps.
Perfect for keeping your audience up-to-date on breaking news and weather events, sports (drafts, transfer windows, championship games) and entertainment (Oscars, Grammys, Cannes) without the need to implement and learn a new complex platform with separate logins, Viafoura’s live blog allows your editorial team to light up a live blog quickly and start posting content using our front-end publishing experience.
With no limits on the number of users or usage, our Live Blog can scale to meet your organization’s needs without fear of overages and excessive user fees.
Viafoura’s Live Blogs gives you the flexibility to use your own ad inventory – allowing you to leverage your existing ad partnerships and generate new, high-yielding sections on page! Ads can be auto-generated as part of the feed to ensure that you can effectively monetize live updating content.
Live Blogs encourage engagement
Live blogging has been a newsroom staple for years, but many tools lack a focus on user engagement and serve as a one-way channel to the audience. Viafoura changes that.
Our live blogging solution is designed to encourage users to reply, like, and share every post. Your community can follow every live blog and get push notifications boosting recirculation to your property and keeping them engaged with your coverage of the story.
Moderation fosters participation
80% of visitors will be turned off by your coverage if they come across toxic posts. That’s why we made sure you can cover the story in a fashion that will encourage engagement, not detract from it.
Our Intelligent Auto Moderation Engine will reduce your live blogging moderation costs by over 90% by automatically blocking obviously uncivil content while maintaining your organization’s guidelines.
Viafoura also offers Human Moderation services 24/7 with engagement specialists that can help and engage during live events. Maintain your credibility, quality of service and increase confidence in announcers for sponsorship!
Building data and insight
Owning your own data has never been more important. With our data platform we make sure no connections go uncaptured. This includes everything from rich user data to insights into how our each of our products contributes to your success metrics – for both your anonymous and known users!
You’ll have insight like you’ve never had before – all of which can be fed back to you realtime to engage in revenue-generating opportunities!
Live Blogs is a robust solution that includes features like:
- Notification bell
- User follows
- Author badges
- Custom badges
- User-to-user muting
- Ads in comments
- Verified user status
- Syndication of live blog across owned sites
- Data APIs
- Mobile integration
- Automated ingestion of Twitter content
- Rich text editor to customize and format blog posts
- SEO value of live updated content
- Unlimited users and usage
- SSO with publisher auth system
- Ease of use via front end publishing experience; ie. no complex backend systems or additional logins required
- Automated preview cards for all web links
- Real-time notifications of new blog posts
- Support for multiple editors