Endeavor Business Media – creating meaningful connections while activating their audiences

Why recirculation should be one of your KPIs and how to increase it, with takeaways from The Independent

Audience Intelligence Blog Engagement Research

Drive ARPU with an engaged, registered user

Viafoura Blog

Blog Customers News

Endeavor Business Media – creating meaningful connections while activating their audiences

Endeavor Business Media is a business-to-business media company operating 80+ media brands and 40+ events, including conferences and exhibitions. Their mission is to create meaningful connections that help businesses attract…

Barbara BettsMay 4, 2023

Blog Engagement

Why recirculation should be one of your KPIs and how to increase it, with takeaways from The Independent

Recirculation: a real-time metric that compares the number of visitors to a page to the number of users who move from that content to another page. Why is recirculation a…

Madeleine WhiteApril 25, 2023

Audience Intelligence Blog Engagement Research

Drive ARPU with an engaged, registered user

2023 is a year where success will all come down to the bottom line. Ad revenues and subscription rates are under pressure as the economy teeters on the brink of…

Mark ZoharApril 20, 2023

Blog Customers News

El País driving engagement growth with Viafoura’s solutions

The challenge of elevating the reader relationship from casual to actively engaged subscribers is common. When paired with also building a robust, insightful data repository that can provide a unified…

Barbara BettsApril 19, 2023

Blog Community Engagement

5 Step Guide to Create a Safe Online Community

As Trust & Safety move to the forefront of legislative assemblies around the world , creating an online community that is a safe space for all is more important than…

Leigh AdamsApril 18, 2023

Audience Intelligence Blog Engagement

5 key findings from The State of Digital Publishing Market Report 2022

Pulling together analytics aggregated across a sample of Pugpig’s 350+ media brands and augmented with industry data, the report shares valuable insights into how readers are consuming content (particularly on…

Madeleine WhiteApril 8, 2023

Audience Intelligence Blog Engagement

Perfect your value proposition to convert more readers into subscribers

This article wrapped up: The value proposition canvas helps you define your customer's profile and pair this with your product/service to ensure your premium offers provide value The Golden Circle…

Madeleine WhiteApril 4, 2023

Audience Intelligence Blog Engagement

“Subscription growth continues, but there’s a realization that readers need to see value” insights from Media Moments 2022

2022 saw publishers working to convince customers they’re worth the money. From content bundles to exclusive newsletters and podcasts, the subscription market is having to evolve. This is an extract…

Peter HoustonMarch 21, 2023

Blog Engagement Research

Best practices for using ChatGPT to create polls and comments to engage users

The emergence of artificial intelligence, in particular the recent advances in large language models (LLMs), has the potential to revolutionize the way media organizations produce content and engage with their…

Dan SeamanMarch 16, 2023

Blog Community

Community-focused tools, tactics help media companies hit KPI, ROI goals

If your current digital experience platform (DXP) isn’t serving your community — or rather, is not enabling your organisation to serve, sustain, and expand your community — then it’s not…

Leigh AdamsMarch 14, 2023

Blog Customers News

MNA Media elevating its online experience with vibrant, civil, engaged communities

Midland News Association Media (MNA Media) is one of Britain’s largest independent, regional news companies with a reach of over one million readers every week in print and online. It…

Barbara BettsMarch 9, 2023

Audience Intelligence Blog Engagement

Paywall visibility rate: the essential KPI you should be tracking in your subscription strategy

This article wrapped up: Conversion rate is a valuable metric for publishers, but it doesn’t allow you to take into consideration the all-important engagement prior to the paywall (something that’s…

Madeleine WhiteMarch 7, 2023

Blog Community Customers

Atlas News and Viafoura – achieving soaring levels of community engagement

Focused on bridging the gap between the intelligence community and the general public through short-form content, Atlas News covers everything from geo-politics to conflict. While Atlas News is a digital…

Barbara BettsMarch 1, 2023

Blog Customers News

icimédias digital properties drive new levels of engagement with Viafoura

icimédias is a group of 22 newspapers serving seven major regions of Quebec and Ontario, Canada: Chaudière-Appalaches, Estrie, Haut-Richelieu, Mauricie, Thetford, Victoriaville and Cornwall. They are the voice of thousands…

Barbara BettsFebruary 28, 2023

Audience Intelligence Blog

Putting the audience, data first can help media overcome news avoidance

If nothing else, one positive element that emerged from the pandemic is a renewed focus on mental health and wellness. From one week to the next, people worldwide became recluses,…

Rebecca AlterFebruary 28, 2023

Blog Community Engagement

Engagement strategy benchmarks for digital content producers

There is a direct correlation between engagement and revenue – as a user becomes increasingly engaged in your content, they yield gradually more revenue to your business: More page views for advertising…

Madeleine WhiteFebruary 21, 2023

Audience Intelligence Blog Engagement

78% of consumers are loyal to brands that treat them as individuals

It’s very easy for publishers to lose sight of the fact that the readers who consume the content they produce are, in fact, individuals. As much as publishers want to…

Mark ZoharFebruary 14, 2023

Blog Community Engagement

From community to reader revenue: lessons to learn from The Independent and Reach PLC

In its most simplest form, there are 2 steps to convert audiences into revenue: Engagement – unlocking the revenue potential of your audience Conversion – activating this potential to gradually increase revenue…

Madeleine WhiteFebruary 7, 2023

Blog Customers News

Daily Herald brings vibrant, interactive communities to its digital property with Viafoura

Many publishers experience challenges with enticing their digital readers to elevate their relationship from casual reader to actively engaged subscriber. The Daily Herald is a publisher zealously conquering this challenge.…

Barbara BettsFebruary 3, 2023

Audience Intelligence Blog Community Engagement

From anonymous to first-party: How to turn visitors into registered users and subscribers

It's an age-old problem for publishers. How do you get casual readers to become loyal subscribers? Let’s first consider how publications strayed from reader engagement to understand the answer to…

Laura LewisJanuary 24, 2023

1 2 3 … 12 Next »

Blog Engagement

Why recirculation should be one of your KPIs and how to increase it, with takeaways from The Independent

Recirculation: a real-time metric that compares the number of visitors to a page to the number of users who move from that content to another page. Why is recirculation a…

Madeleine WhiteApril 25, 2023

Audience Intelligence Blog Engagement Research

Drive ARPU with an engaged, registered user

2023 is a year where success will all come down to the bottom line. Ad revenues and subscription rates are under pressure as the economy teeters on the brink of…

Mark ZoharApril 20, 2023

Blog Community Engagement

5 Step Guide to Create a Safe Online Community

As Trust & Safety move to the forefront of legislative assemblies around the world , creating an online community that is a safe space for all is more important than…

Leigh AdamsApril 18, 2023

Audience Intelligence Blog Engagement

5 key findings from The State of Digital Publishing Market Report 2022

Madeleine WhiteApril 8, 2023

Audience Intelligence Blog Engagement

Perfect your value proposition to convert more readers into subscribers

This article wrapped up: The value proposition canvas helps you define your customer's profile and pair this with your product/service to ensure your premium offers provide value The Golden Circle…

Madeleine WhiteApril 4, 2023

Audience Intelligence Blog Engagement

“Subscription growth continues, but there’s a realization that readers need to see value” insights from Media Moments 2022

Peter HoustonMarch 21, 2023

Blog Engagement Research

Best practices for using ChatGPT to create polls and comments to engage users

Dan SeamanMarch 16, 2023

Audience Intelligence Blog Engagement

Paywall visibility rate: the essential KPI you should be tracking in your subscription strategy

Madeleine WhiteMarch 7, 2023

Blog Community Engagement

Engagement strategy benchmarks for digital content producers

Madeleine WhiteFebruary 21, 2023

Audience Intelligence Blog Engagement

78% of consumers are loyal to brands that treat them as individuals

It’s very easy for publishers to lose sight of the fact that the readers who consume the content they produce are, in fact, individuals. As much as publishers want to…

Mark ZoharFebruary 14, 2023

Blog Community Engagement

From community to reader revenue: lessons to learn from The Independent and Reach PLC

Madeleine WhiteFebruary 7, 2023

Audience Intelligence Blog Community Engagement

From anonymous to first-party: How to turn visitors into registered users and subscribers

Laura LewisJanuary 24, 2023

Gold coins stacked in ascending order next to an hour glass

Blog Engagement

After The Build: How To Realize ROI On Your CMS

Selecting the right content management system (CMS) for your business is vital to support your storytelling and community development initiatives. Having the right CMS influences the entire content strategy for…

Barbara BettsJanuary 5, 2023

pavement with happy face and woman standing just above it

Blog Engagement

How UGC Contributors Boost Retention And Registrations

There’s an old marketing rule of thumb that successful companies emulate. It costs 5x more to acquire new customers than to retain existing ones. Companies that heavily invest in retention…

Leigh AdamsDecember 22, 2022

Blog Engagement

Funnel Functionality: Maximize Conversions From The Top Down

It’s a publisher’s dream to view the analytics on recently published content, especially when the data shows a healthy volume of pageviews and reader engagement. The data validates that the…

Gary ParkinsonNovember 24, 2022

Blog Engagement

How To Prepare For Your Next Live Event Success Story

When it comes to holding live events, a seamless user experience is paramount. People have come to your platform to engage with its content, event coverage, and to interact with…

Barbara BettsOctober 20, 2022

Audience Intelligence Blog Engagement

Improving the value exchange: How to encourage users to give up their data

The majority of media companies know that having an abundance of user data at their fingertips will allow their businesses to flourish. In fact, publishers need rich user data to…

Rebecca AlterSeptember 6, 2022

Audience Intelligence Blog Customers Engagement

What is a value exchange moment?

Publishing in the digital age, not unlike advertising, has become a conversation between audiences and content providers. A conversation that’s full of opportunities to form substantial and lasting relationships, that…

Barbara BettsAugust 30, 2022

Audience Intelligence Blog Engagement

Skip The Toll: How To Deal With Tech Savvy Trolls

It’s the year 2022 and people now turn to devices for human connection. The internet has never been more social and with that constantly growing traffic comes a bounty of…

Kyah GreenAugust 12, 2022

Man using his mobile phone for social media.

Audience Intelligence Customers Engagement Research

Are You Getting The Best Value Out Of Your Engagement Tools?

If you’ve invested in an audience engagement solution, you’re probably well aware of how important the data you collect from the platform will be for the future performance of your…

Gary ParkinsonAugust 4, 2022

1 2 3 … 7 Next »

Audience Intelligence Blog Engagement Research

Drive ARPU with an engaged, registered user

2023 is a year where success will all come down to the bottom line. Ad revenues and subscription rates are under pressure as the economy teeters on the brink of…

Mark ZoharApril 20, 2023

Audience Intelligence Blog Engagement

5 key findings from The State of Digital Publishing Market Report 2022

Madeleine WhiteApril 8, 2023

Audience Intelligence Blog Engagement

Perfect your value proposition to convert more readers into subscribers

This article wrapped up: The value proposition canvas helps you define your customer's profile and pair this with your product/service to ensure your premium offers provide value The Golden Circle…

Madeleine WhiteApril 4, 2023

Audience Intelligence Blog Engagement

“Subscription growth continues, but there’s a realization that readers need to see value” insights from Media Moments 2022

Peter HoustonMarch 21, 2023

Audience Intelligence Blog Engagement

Paywall visibility rate: the essential KPI you should be tracking in your subscription strategy

Madeleine WhiteMarch 7, 2023

Audience Intelligence Blog

Putting the audience, data first can help media overcome news avoidance

If nothing else, one positive element that emerged from the pandemic is a renewed focus on mental health and wellness. From one week to the next, people worldwide became recluses,…

Rebecca AlterFebruary 28, 2023

Audience Intelligence Blog Engagement

78% of consumers are loyal to brands that treat them as individuals

It’s very easy for publishers to lose sight of the fact that the readers who consume the content they produce are, in fact, individuals. As much as publishers want to…

Mark ZoharFebruary 14, 2023

Audience Intelligence Blog Community Engagement

From anonymous to first-party: How to turn visitors into registered users and subscribers

Laura LewisJanuary 24, 2023

Audience Intelligence Blog

Behind the Data: 78% Of Consumers Give Their Loyalty To Brands That Treat Them as Individuals

It’s very easy for publishers to lose sight of the fact that the readers who consume the content they produce are, in fact, individuals. As much as publishers want to…

Gary ParkinsonDecember 8, 2022

Audience Intelligence Blog

New Data: 40% of Your Subscribers Are Sleeping On Your Content

Let’s say you’ve effectively done all of the right things to acquire new subscribers. You’ve created really interesting content and pushed it out for your readers to consume. Before you…

Gary ParkinsonNovember 17, 2022

Large group of grey people icons with one red happy person icon

Audience Intelligence Blog

Data Is King: Personal Experiences Boost Conversions By 30%

What’s your preferred experience with published content? Would you prefer a site that feeds you generic articles, or a publisher that knows how to personalize the content you see? The…

Barbara BettsNovember 10, 2022

Ad revenue directly linked to first party data

Audience Intelligence Blog

Ad Revenue Directly Linked To Depth Of First-Party Data

One of the greatest challenges that publishers are facing the world over, is an ever-changing digital landscape. This new age of publishing comes with a wide range of demands; publishers…

Barbara BettsOctober 27, 2022

Audience Intelligence Blog

Top Revenue Diversification Streams For Publishers

At the root of every digital publication is an inherent goal to educate, interest, and engage with the intended audience. By providing relevant and informative content to the end users,…

Barbara BettsOctober 11, 2022

Audience Intelligence Blog Engagement

Improving the value exchange: How to encourage users to give up their data

The majority of media companies know that having an abundance of user data at their fingertips will allow their businesses to flourish. In fact, publishers need rich user data to…

Rebecca AlterSeptember 6, 2022

Audience Intelligence Blog Customers Engagement

What is a value exchange moment?

Barbara BettsAugust 30, 2022

Audience Intelligence Blog Engagement

Skip The Toll: How To Deal With Tech Savvy Trolls

It’s the year 2022 and people now turn to devices for human connection. The internet has never been more social and with that constantly growing traffic comes a bounty of…

Kyah GreenAugust 12, 2022

Audience Intelligence Customers Engagement Research

Are You Getting The Best Value Out Of Your Engagement Tools?

If you’ve invested in an audience engagement solution, you’re probably well aware of how important the data you collect from the platform will be for the future performance of your…

Gary ParkinsonAugust 4, 2022

Audience Intelligence Community Customers Engagement

Why media companies need to act as community hubs in times of crisis

When a global emergency strikes, panic, dread and hopelessness can quickly settle in throughout the world, worsening the quality of life for entire populations. And lately, it seems as though…

Rebecca AlterJuly 18, 2022

Audience Intelligence Blog Community Engagement

Are you unlocking the hidden value of your anonymous users?

If your media company’s monetizing its audience in any way or form, odds are, your registered users and subscribers are your biggest money-makers. Even so, the largest portion of your…

Rebecca AlterJune 15, 2022

1 2 3 Next »

Blog Community Engagement

5 Step Guide to Create a Safe Online Community

As Trust & Safety move to the forefront of legislative assemblies around the world , creating an online community that is a safe space for all is more important than…

Leigh AdamsApril 18, 2023

Blog Community

Community-focused tools, tactics help media companies hit KPI, ROI goals

If your current digital experience platform (DXP) isn’t serving your community — or rather, is not enabling your organisation to serve, sustain, and expand your community — then it’s not…

Leigh AdamsMarch 14, 2023

Blog Community Customers

Atlas News and Viafoura – achieving soaring levels of community engagement

Barbara BettsMarch 1, 2023

Blog Community Engagement

Engagement strategy benchmarks for digital content producers

Madeleine WhiteFebruary 21, 2023

Blog Community Engagement

From community to reader revenue: lessons to learn from The Independent and Reach PLC

Madeleine WhiteFebruary 7, 2023

Audience Intelligence Blog Community Engagement

From anonymous to first-party: How to turn visitors into registered users and subscribers

Laura LewisJanuary 24, 2023

Blog Community

Loyalty Plays: The Next Era Of Retention

There’s an old saying in marketing that “it costs more to attract a new customer than to retain an existing one.” Some studies have shown it can cost up to…

Barbara BettsDecember 1, 2022

Individual blocks for community building

Blog Community

Community-Focused Tools And Tactics To Hit KPI and ROI Goals

This was originally posted on INMA. If your current Digital Experience Platform(DXP) isn’t serving your community, or rather, is not enabling your organization to serve, sustain, and expand your community,…

Leigh AdamsOctober 13, 2022

Blog Community

Why Comment Moderation Vendors Need to go Above and Beyond to Protect Their Partners

Media companies, like all brands, are looking to build recognition and trust by publishing user-generated content. However, publishing this content isn’t risk-free: organizations need to ensure that users aren't publishing…

Barbara BettsOctober 4, 2022

Blog Community

Overcoming News Avoidance And Winning Back Your Audience

If nothing else, one positive element that emerged from the pandemic is a renewed focus on mental health and wellness. From one week to the next, people worldwide became shut-ins…

Leigh AdamsSeptember 29, 2022

Audience Intelligence Community Customers Engagement

Why media companies need to act as community hubs in times of crisis

When a global emergency strikes, panic, dread and hopelessness can quickly settle in throughout the world, worsening the quality of life for entire populations. And lately, it seems as though…

Rebecca AlterJuly 18, 2022

Audience Intelligence Blog Community Engagement

Are you unlocking the hidden value of your anonymous users?

If your media company’s monetizing its audience in any way or form, odds are, your registered users and subscribers are your biggest money-makers. Even so, the largest portion of your…

Rebecca AlterJune 15, 2022

Audience Intelligence Blog Community

Best Practices From A Data-Driven Audience Engagement Manager

Audience engagement managers have become a core component of publishing teams in newsrooms across the country. An audience engagement manager’s primary purpose is to manage how the audience evolves from…

Barbara BettsJune 7, 2022

Audience Intelligence Blog Community Engagement

The benefits of hosting positive online interactions

When a person has a negative experience with a company, their most logical course of action is to cut off all interactions with that business. In the same sense, having…

Barbara BettsJune 6, 2022

Blog Community Customers Engagement

DC Thomson enhances its audience growth strategy with Viafoura’s digital experience platform

DC Thomson, a leading UK-based media company serving news and entertainment to audiences worldwide, is working with Viafoura to bring positive, engaging experiences to its websites’ visitors. With support from…

Rebecca AlterMay 30, 2022

Audience Intelligence Blog Community Engagement News

El Espectador is driving meaningful engagement experiences with Viafoura

El Espectador is the oldest and most emblematic newspaper in Colombia. Founded in 1887 by Fidel Cano Gutiérrez in the city of Medellin, it has been a bastion of liberal…

Barbara BettsMay 30, 2022

Audience Intelligence Blog Community Customers Engagement

Perfil swaps Facebook Comments with Viafoura’s digital experience platform to boost business results

Perfil, one of Latin America’s most prominent newspaper and magazine publishers, has teamed up with Viafoura to improve the commenting experience for readers and subscribers on its website. Viafoura’s digital…

Barbara BettsMay 26, 2022

Blog Community Engagement News

The Twitter takeover — another reason to build engaged and active communities on your owned and operated properties

Monday April 25th, 2022, Twitter’s board accepted billionaire Elon Musk’s offer to buy the social media company and take it private. The announcement ends what can only be called a…

Barbara BettsApril 27, 2022

Community

Rebuilding Trust: Convincing Skeptical News Readers to Convert

Spotlight: Trust in media is dwindling, with more than half of news consumers (58%) skeptical of media companies. Although 50% of people lose interest in content near toxic behavior, you…

Maya CieszynskaJune 25, 2021

1 2 3 4 Next »

Blog Customers News

Endeavor Business Media – creating meaningful connections while activating their audiences

Barbara BettsMay 4, 2023

Blog Customers News

El País driving engagement growth with Viafoura’s solutions

Barbara BettsApril 19, 2023

Blog Customers News

MNA Media elevating its online experience with vibrant, civil, engaged communities

Midland News Association Media (MNA Media) is one of Britain’s largest independent, regional news companies with a reach of over one million readers every week in print and online. It…

Barbara BettsMarch 9, 2023

Blog Community Customers

Atlas News and Viafoura – achieving soaring levels of community engagement

Barbara BettsMarch 1, 2023

Blog Customers News

icimédias digital properties drive new levels of engagement with Viafoura

Barbara BettsFebruary 28, 2023

Blog Customers News

Daily Herald brings vibrant, interactive communities to its digital property with Viafoura

Barbara BettsFebruary 3, 2023

Customers Featured News News

Publimetro – engaging and growing new levels of community with Viafoura

Publimetro, Mexico, is a daily newspaper currently focused on Chile, Colombia and Mexico. It is one of several Metro World News Media Group companies that cover 14 countries, and 7…

Barbara BettsJanuary 12, 2023

Blog Customers News

The New Daily drives engagement, first-party data, and revenue diversification with Viafoura.

The New Daily is an online, non-paywalled, Australian digital news site that was founded in 2013. It features content such as breaking news, politics, finance, entertainment, lifestyle, sports, and weather…

Barbara BettsDecember 8, 2022

Blog Customers News

La Voz del Interior is driving enhanced engagement experiences and improved subscription volumes with Viafoura’s solutions

La Voz del Interior is a daily Spanish language newspaper edited and published in Córdoba, Argentina. La Voz is the leading daily in Córdoba, and one of the most significant…

Barbara BettsNovember 29, 2022

Blog Customers News

HotNewHipHop focuses on showcasing artists and driving audience engagement with Viafoura

HotNewHipHop (HNHH) is an online publication that covers daily news about hip hop and pop culture, including streetwear, sports, and sneakers. In addition to its editorial news content, HotNewHipHop also…

Barbara BettsNovember 23, 2022

Blog Customers

Digiday Media and Viafoura – a next level partnership with fresh content formats, engagement opportunities, and analytics upgrades

Digiday Media is a publisher known for its frank perspectives across its media brands which include Digiday, Glossy, Modern Retail and WorkLife. Their unapologetic dedication to delivering work that prioritizes…

Barbara BettsSeptember 19, 2022

Blog Customers

NPG partners with Viafoura, bringing new life to its digital properties and audience communities

News-Press & Gazette Company (NPG), a Midwestern American family owned and operated business, is a powerhouse in the broadcast television and newspaper industries. Having thrived in the ever evolving news…

Barbara BettsSeptember 7, 2022

Audience Intelligence Blog Customers Engagement

What is a value exchange moment?

Barbara BettsAugust 30, 2022

Audience Intelligence Customers Engagement Research

Are You Getting The Best Value Out Of Your Engagement Tools?

If you’ve invested in an audience engagement solution, you’re probably well aware of how important the data you collect from the platform will be for the future performance of your…

Gary ParkinsonAugust 4, 2022

Audience Intelligence Community Customers Engagement

Why media companies need to act as community hubs in times of crisis

When a global emergency strikes, panic, dread and hopelessness can quickly settle in throughout the world, worsening the quality of life for entire populations. And lately, it seems as though…

Rebecca AlterJuly 18, 2022

Blog Customers News

ACM – propelling new levels of community engagement with Viafoura

ACM, is comprised of more than 140 leading rural and regional news brands. ACM serves millions of people in every state and territory across Australia. Its mastheads include the Canberra…

Barbara BettsJune 27, 2022

Blog Community Customers Engagement

DC Thomson enhances its audience growth strategy with Viafoura’s digital experience platform

Rebecca AlterMay 30, 2022

Audience Intelligence Blog Community Customers Engagement

Perfil swaps Facebook Comments with Viafoura’s digital experience platform to boost business results

Barbara BettsMay 26, 2022

Customers News

Viafoura Partners With Xtra Magazine

Viafoura Partners With One of North America’s Leading LGBTQ2-Focused Digital Publisher TORONTO, ON, October 15, 2020 — Viafoura, the leading audience engagement and community building company for digital media brands,…

Maya CieszynskaOctober 15, 2020

Blog Community Customers Engagement

The Importance of Engaging Sports Fans Online in a World Without In-Person Audiences

In a world where people can no longer attend in-person games, the value of online engagement is growing for sports fans.

Jesse MoeinifarJune 4, 2020

1 2 Next »

Audience Intelligence Blog Engagement Research

Drive ARPU with an engaged, registered user

2023 is a year where success will all come down to the bottom line. Ad revenues and subscription rates are under pressure as the economy teeters on the brink of…

Mark ZoharApril 20, 2023

Blog Engagement Research

Best practices for using ChatGPT to create polls and comments to engage users

Dan SeamanMarch 16, 2023

Blog Research

Data Trailblazing: An Interview with Viafoura’s Director of Data and Analytics

With over a decade of experience in the realm of publishing at The Globe and Mail, Shengqing Wu, Director of Data and Analytics at Viafoura, is uniquely positioned to provide…

Gary ParkinsonJanuary 12, 2023

Blog Research

New Study Finds Publisher-Posted First Comment Steers Engaging Conversation

Audience engagement managers know that a healthy comment section is a core component to building a healthy online community. With contentious political debates happening with greater frequency and more people…

Kyah GreenOctober 6, 2022

Audience Intelligence Customers Engagement Research

Are You Getting The Best Value Out Of Your Engagement Tools?

If you’ve invested in an audience engagement solution, you’re probably well aware of how important the data you collect from the platform will be for the future performance of your…

Gary ParkinsonAugust 4, 2022

Blog Research

13 questions every publisher should ask a potential tech partner

Choosing a new technological service provider is no easy feat for any employee in the media industry. From third-party tools that extend the reach of your content to tools that…

Rebecca AlterSeptember 13, 2019

Blog Engagement Research

Improve Your User Experience (UX) to Increase Audience Engagement

Last updated October 28th, 2019 Highlights: Users expect seamless interaction with your platforms Provide users with social login, content recommendations, social sharing, prompts to engage, tooltips and personalization to increase…

Barbara BettsJune 14, 2018

Blog Research

Quit Counting Clicks

In the early days, as print publications moved to the web, one of the key metrics companies and advertisers cared about was pageviews – how many sets of eyes ...

Jesse MoeinifarJune 14, 2018

Audience Intelligence Blog Product Research

When is the GDPR applicable to non-EU media companies?

The GDPR, or General Data Protection Regulation, is the EU’s most recent attempt to create a harmonised data protection framework across all Member States. It aims at giving users more…

Barbara BettsApril 6, 2018

Blog Product Research

[Webinar On-Demand] EU GDPR: A Snapshot of What Media Organizations Need to Know

All media organizations with any audience presence in the EU will be heavily influenced by the GDPR requirements, and implementing new standards with no prior precedent to follow can be…

Jesse MoeinifarJanuary 4, 2018

Blog Engagement Research

Engaging News Project: What Audiences Want from Comments

In a recent survey by the Engaging News Project, over 12,000 commenters from 20 different news sites opened up about their commenting behavior and preferences. To make the comment section work…

Jesse MoeinifarFebruary 2, 2017

Blog Customers News

Endeavor Business Media – creating meaningful connections while activating their audiences

Barbara BettsMay 4, 2023

Blog Customers News

El País driving engagement growth with Viafoura’s solutions

Barbara BettsApril 19, 2023

Blog Customers News

MNA Media elevating its online experience with vibrant, civil, engaged communities

Midland News Association Media (MNA Media) is one of Britain’s largest independent, regional news companies with a reach of over one million readers every week in print and online. It…

Barbara BettsMarch 9, 2023

Blog Customers News

icimédias digital properties drive new levels of engagement with Viafoura

Barbara BettsFebruary 28, 2023

Blog Customers News

Daily Herald brings vibrant, interactive communities to its digital property with Viafoura

Barbara BettsFebruary 3, 2023

Customers Featured News News

Publimetro – engaging and growing new levels of community with Viafoura

Publimetro, Mexico, is a daily newspaper currently focused on Chile, Colombia and Mexico. It is one of several Metro World News Media Group companies that cover 14 countries, and 7…

Barbara BettsJanuary 12, 2023

Blog Customers News

The New Daily drives engagement, first-party data, and revenue diversification with Viafoura.

Barbara BettsDecember 8, 2022

Blog Customers News

La Voz del Interior is driving enhanced engagement experiences and improved subscription volumes with Viafoura’s solutions

La Voz del Interior is a daily Spanish language newspaper edited and published in Córdoba, Argentina. La Voz is the leading daily in Córdoba, and one of the most significant…

Barbara BettsNovember 29, 2022

Blog Customers News

HotNewHipHop focuses on showcasing artists and driving audience engagement with Viafoura

Barbara BettsNovember 23, 2022

Blog Customers News

ACM – propelling new levels of community engagement with Viafoura

ACM, is comprised of more than 140 leading rural and regional news brands. ACM serves millions of people in every state and territory across Australia. Its mastheads include the Canberra…

Barbara BettsJune 27, 2022

Blog Featured News News

SOC 2 Type 2 certification achieved, Viafoura completes the SOC compliance process

Viafoura, the leading digital experience company for global media organizations, is pleased to announce that it has successfully achieved Service Organization Control (SOC) 2 Type 2 certification. SOC 2 Type…

Barbara BettsJune 13, 2022

Audience Intelligence Blog Community Engagement News

El Espectador is driving meaningful engagement experiences with Viafoura

El Espectador is the oldest and most emblematic newspaper in Colombia. Founded in 1887 by Fidel Cano Gutiérrez in the city of Medellin, it has been a bastion of liberal…

Barbara BettsMay 30, 2022

Blog Community Engagement News

The Twitter takeover — another reason to build engaged and active communities on your owned and operated properties

Monday April 25th, 2022, Twitter’s board accepted billionaire Elon Musk’s offer to buy the social media company and take it private. The announcement ends what can only be called a…

Barbara BettsApril 27, 2022

Panorama of Marseille Old Port (Vieux-Port de Marseille) with yachts and Basilica of Notre-Dame de la Garde in the night. Marseille, France

Engagement News

Le site d’information français La Provence adopte la solution Conversations de Viafoura pour enrichir son expérience utilisateur

La Provence, le site d’information de presse quotidienne régionale couvrant les Bouches-du-Rhône, le Vaucluse et les Alpes de Haute Provence, s’est associé à Viafoura afin de lancer la solution Conversations…

Barbara BettsMarch 30, 2022

Notre-dame De Senanque Abbey, Vaucluse, France. Beautiful Landscape Lavender Field And An Ancient Monastery Abbaye Notre-dame De Senanque. Elevated View, Panorama. Altered Sunset Sky

News

French news website La Provence launches Viafoura’s Conversations for an enriched user experience

La Provence, the news website covering the latest in politics, lifestyle, and sports for the French regions of Marseille, Aix, Avignon, Vaucluse and Alpes, has partnered with Viafoura to launch…

Barbara BettsMarch 30, 2022

News

Viafoura appoints Michael A. Munroe to Chief Financial Officer

Viafoura announced today that Mike Munroe has been appointed as Chief Financial Officer. As CFO, Munroe will oversee Viafoura’s financial and revenue operations, and work with the leadership team on…

Barbara BettsMarch 14, 2022

Toledo, Ohio, USA downtown skyline on the Maumee River at dusk.

Engagement News

Readers of Toledo’s The Blade just made first contact with Viafoura’s AI-moderated commenting platform

The Blade, Toledo’s Pulitzer prize-winning source for daily online news, has partnered with Viafoura to launch a full suite of engagement solutions designed to boost readers’ interactions with the website.…

Barbara BettsMarch 3, 2022

News

A message from Viafoura’s CEO about Ukraine

As we watch the horrible events unfold in Ukraine, I would like to mention the critical importance of legitimate and trusted journalism, now more than ever. As we have all…

Jesse MoeinifarFebruary 25, 2022

News

La Nación launches Viafoura’s Conversations on its platform with goal of boosting registrations and civil dialogue

La Nación, Argentina’s preeminent conservative newspaper, has launched Viafoura’s digital experience platform on its website, integrating the latter's industry-leading Conversations solution. Viafoura's Conversations will enable automated comment moderation on La…

Barbara BettsFebruary 7, 2022

Viafoura achieves SOC 2 Type 1 certification

Viafoura, the leading digital experience company for global media organizations, is pleased to announce that it has successfully completed the Service Organization Control (SOC) 2 Type 1 audit and achieved…

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