WPLG Supercharges Community Engagement Ahead of Independent Relaunch

WPLG, South Florida’s trusted news source, is ushering in a bold new chapter in digital storytelling, and Viafoura is proud to be part of it. As the station prepares to become an independent, news-first broadcaster in August 2025, it’s also investing in a richer, more connected experience for its digital audience. With the full Viafoura […]

Viafoura Engagement Tools Help Toronto’s Leading Local Publisher Turn Readers into Community Members

Toronto’s most iconic local news and culture brand is taking audience engagement to the next level. Now part of ZoomerMedia, BlogTO has launched Viafoura’s full engagement suite to foster richer conversations, build stronger relationships with readers, and stand out in an increasingly AI-saturated digital world. With a mission to inform, connect, and reflect Toronto’s diverse […]

Newsquest Transforms Reader Conversations with Viafoura

We’re thrilled to welcome Newsquest to the Viafoura community, officially rolling out Viafoura’s suite of engagement tools across more than 200 of the UK’s most trusted local news sites. As one of the UK’s largest regional media groups, Newsquest’s network of 250+ news brands, magazines, and trade publications reaches 41 million digital readers monthly. With such a large and […]

Bangor Daily News Supercharges Subscriber Experience with Viafoura

We’re excited to welcome the Bangor Daily News (BDN) to the Viafoura community! With a 135-year legacy of fearless, independent journalism, BDN is deepening its commitment to local audiences by introducing a more engaging, scalable community experience powered by Viafoura. “We were looking for a commenting platform that would allow us to more efficiently moderate […]

Forum Communications Expands Viafoura Across NewsCenter1 to Deepen Community Engagement

We’re excited to announce that NewsCenter1.tv, a leading source for local news and storytelling in Rapid City, South Dakota, is now live with Viafoura’s suite of community engagement tools. As part of the broader Forum Communications Network – home to more than 20 trusted news brands – this expansion marks another bold step in Forum’s mission […]

The Tampa Bay Times Launches Viafoura to Power Community Engagement and Subscription Growth

The Tampa Bay Times, Florida’s most respected news organization and a 14-time Pulitzer Prize winner, has officially gone live with Viafoura’s industry-leading community engagement tools. As a national model for fearless investigative reporting and enterprise journalism, the Tampa Bay Times continues to set the standard for meaningful public service journalism. Now, with Viafoura, it’s doubling […]

News-Press Gazette Expands Its Digital Community with Viafoura

We’re proud to announce the launch of Viafoura’s community engagement solutions on NewsPressNow.com, an exciting expansion under News-Press & Gazette Company (NPG). With deep roots in American journalism — dating back to 1845 with the St. Joseph Gazette — News-Press NOW continues its legacy of trusted local reporting by boldly stepping into the future of […]

Navigating the New Media Landscape: Insights from The Rebooting’s 2025 Forum

This article distills key takeaways from The Rebooting’s first online forum of 2025, hosted by Brian Morrissey, featuring Mark Zohar, President and CEO of Viafoura, and Bharat Krish, Chief Product Officer at Newsweek. The discussion explored how publishers can adapt to a fragmented media landscape dominated by alternative media, AI, and shifting audience behaviors. The […]

Strategies to Drive Engagement, Build Loyalty, and Member Lifetime Value

This article summarizes key insights from ARC XP’s community webinar, hosted in partnership with Viafoura, where industry leaders discussed strategies for transforming audiences into loyal, engaged communities. From Audiences to Communities: Key Insights from ARC XP’s 2025 Webinar In a media landscape marked by fragmentation and declining traditional traffic sources, publishers are redefining audience engagement, […]

Why Publishers are Pivoting to Community as a New Source of Growth

The publishing industry is at an inflection point. After one decade of over-reliance on platform-driven growth, declining social media referrals and AI-driven traffic shifts are forcing publishers to rethink their audience strategies. Community is the way forward. It’s more than a buzzword — it’s a proven driver of engagement, retention and revenue. Communities far outperform […]