We are thrilled to announce that The Baltimore Banner has officially launched Viafoura’s suite of community engagement tools, bringing a transformative new experience to its loyal readers. With a rich history of delivering trusted, quality journalism that strengthens and unites the Baltimore community, The Baltimore Banner is now doubling down on its mission by fostering deeper, more meaningful interactions between its readers.
Eric Ulken, VP of Product at The Baltimore Banner, shares his excitement about the launch:
“We’ve been searching for a solution that not only supports commenting and live blogging but also integrates with our app vendor, Pugpig. Viafoura ticked those boxes for us. With their platform, we’re confident that we can create a thriving community where subscribers feel valued and engaged. We believe that community conversations will become an indispensable part of our subscriber experience. As this community grows, we expect non-subscribers to feel the pull of FOMO, while subscribers derive such value from their connectedness that canceling will be out of the question.”
Eric UlkenVP of Product
The Baltimore Banner’s commitment to enhancing local news aligns perfectly with Viafoura’s mission to create safe and secure digital communities. With the launch of Conversations, Live Blogs, Live Chat, AI Moderation, and Mobile SDK, The Baltimore Banner’s team now has the tools they need to offer exclusive, interactive experiences for subscribers while building stronger connections with their audience.
Dalia Vainer, Vice President of Customer Experience at Viafoura, adds:
“The strategic alignment between The Baltimore Banner and Viafoura is rooted in our shared vision of empowering local journalism and building a loyal community. By leveraging our platform, The Baltimore Banner is set to deliver an exceptional digital experience, where meaningful conversations thrive and readers feel like they’re a part of something bigger. Together, we’re creating a space where the voices of Baltimore are heard and celebrated.”
This partnership is all about creating a safe, engaging space for community-driven discussions, offering exclusive perks for subscribers, and supporting the growth of The Baltimore Banner’s loyal readership. As The Baltimore Banner moves forward, the team will be closely monitoring key metrics, including:
- Increased subscription conversions
- Higher engagement rates, and
- Streamlined moderation efforts
The future of community at The Baltimore Banner looks bright, and we couldn’t be more excited to help fuel that growth. Stay tuned for more live blogs, interactive conversations, and deeper connections—all powered by Viafoura!
