Forum Communications Expands Viafoura Across NewsCenter1 to Deepen Community Engagement
We’re excited to announce that NewsCenter1.tv, a leading source for local news and storytelling in Rapid City, South Dakota, is now live with Viafoura’s suite of community engagement tools. As part of the broader Forum Communications Network – home to more than 20 trusted news brands – this expansion marks another bold step in Forum’s mission to empower audience connection, loyalty, and growth through meaningful digital experiences.
Initially, we were looking into Viafoura as a live blog solution but once we saw the broader engagement features, we knew it was a smart opportunity to more deeply connect with our audience. We’ve since expanded Viafoura across all of our news sites, including NewsCenter1.
Steve Wagner
Director of Content Operations
The launch includes Conversations, Engagement Starter, Auto Moderation, all seamlessly integrated into the NewsCenter1 CMS. With the newsroom quickly trained and up to speed, implementation was straightforward and efficient. “Visitors to the site have been very receptive,” adds Wagner. “We anticipate commenting will take off in the first few months. Features like polls and notifications will also help improve engagement, recirculation, and ultimately, conversions.” Forum Communications selected Viafoura to help address key business goals:
- Drive registrations and subscriptions
- Increase return visits and session duration
- Deliver safe, scalable moderation
- Enhance monetization opportunities