At this time, media companies are facing some of the most pressing challenges they’ve encountered so far: shrinking advertising dollars, a strain on resources, endless misinformation and a shift to…
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As the coronavirus pushes millions of people into isolation, the internet is now one of the few tools people can use to connect with each other. “Researchers have long understood…
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Protective measures against COVID-19 are currently in full force around the world, causing all types of events and public areas to shut down. Among the businesses affected by closures, sports…
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This article first appeared in Publishing Executive With more people living in Europe than in the U.S. and Canada combined, there’s a massive knowledge pool among European media companies that…
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The quick spread of the coronavirus is triggering panic all around the world. But by battling related misinformation and keeping the public informed, digital media is currently the one thing…
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Well done on earning another subscriber for your media company! But contrary to popular belief, it isn’t time to pop open that bottle of Champagne quite yet. In fact, whether…
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Thanks to the unpredictable algorithms on big tech platforms and decline of third-party cookies, the most effective path to earning revenue is changing. Media companies must now compensate for these…
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When it comes to the media industry, content recommendation goes far beyond newsletters. Companies are beginning to recognize that, when done strategically, recommending content to audiences can amplify consumer interest…
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If you take a good look around the media industry, you may notice something — social media and other big tech companies are no longer dependable revenue sources. This is…
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