Imagine you’re the owner of a local store. I stroll in one day and tell you to let a group of nameless, faceless people somewhere far away decide how you...
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Trolls, spam and misinformation have given commenting spaces a bad reputation. Websites that are flooded with offensive and untrustworthy comments can lose the respect of advertisers and users. Publishers often...
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Building a loyal following isn't a short-term effort. It's a long-term process that requires you to break down rich first-party data to identify the type of content that engages your...
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Humans are innately social. Why else would Facebook have 2.89 billion active users each month? But these experiences shouldn’t be limited to social media platforms. In fact, failing to support...
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Viafoura, the leading digital experience company for global media organizations, is pleased to announce that it has successfully completed the Service Organization Control (SOC) 2 Type 1 audit and achieved...
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While it’s easy to gauge the growth of your audience, it can be difficult to develop a clear portrait of who they are unless you have the right tools. Building...
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Every audience member is a valuable potential source of revenue for your media organization. However, some users offer more value than others throughout their lifetime as readers. So which visitors...
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A quick search of the Internet will show you a plethora of guides on using comment moderation features provided by popular social media platforms such as Facebook and Twitter. It...
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The concept of a digital audience and digital audience management has only really come about in the past decade or so in the marketing field. This fact speaks volumes about...
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