This article first appeared in Publishing Executive With more people living in Europe than in the U.S. and Canada combined, there’s a massive knowledge pool among European media companies that…
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News media organizations are in a constant state of transformation and reinvention. Whether they drive revenue through ads, memberships, metered access, hard paywalls and everything in between, the most successful…
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In order to run a profitable media company, publishers know that audience engagement must be monetized. But relying on social media for advertising just isn’t cutting it anymore. With social…
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