Media companies, like all brands, are looking to build recognition and trust by publishing user-generated content. However, publishing this content isn’t risk-free: organizations need to ensure that users aren't publishing…
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Over the past decade plus, we’ve seen social media evolve from a trend that kept people connected to arguably the most important and influential medium in modern society. More than…
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Audience engagement managers have become a core component of publishing teams in newsrooms across the country. An audience engagement manager’s primary purpose is to manage how the audience evolves from…
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When a person has a negative experience with a company, their most logical course of action is to cut off all interactions with that business. In the same sense, having…
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Monday April 25th, 2022, Twitter’s board accepted billionaire Elon Musk’s offer to buy the social media company and take it private. The announcement ends what can only be called a…
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4 ways to know if the comment moderation solution you need is also aligned with your editorial brand
Choosing the right moderation solution can be challenging, and many organizations find that their current moderation solution isn't up to the standards of their brand. When your comment moderation solution…
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Over-reliance on social media is one of the biggest mistakes that media companies make. Many brands spend so much time and money trying to develop content for social media even…
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Online toxicity is something that nobody should have to put up with, whether they’re a visitor on your site or a member of your team who feels personally attacked and…
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Getting to know your audience is a long-term process. If you want to know what makes them tick, you need to convert anonymous users into known users before you can…
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