With the decline of trust in social media advertising, media organizations are exploring new technologies — specifically on-site engagement tools that build audiences on their own platforms.
Dan SeamanNovember 1, 2019
During the last week of October, we saw the release of many new technologies that will forever impact the state of content delivery and how we consume content. We now…
Barbara BettsNovember 1, 2019
Currently, the internet is littered with pirate sites that offer viewers free, often illegal access to TV shows, movies, live sports and music. These sites also include audience engagement solutions…
Barbara BettsOctober 25, 2019
The last week has seen a flurry of activity around topics related to automated content moderation and product design as well as ways to develop communities and keep them engaged.…
Barbara BettsOctober 25, 2019
A common misconception about online, live commenting tools has taken root within the internet. Want to take a guess as to what that might be? Let us give you a…
Rebecca AlterOctober 18, 2019
The past seven days have seen a lot of chatter within the media and publishing industry. The many news stories and reports that have been revealed will have a significant…
Barbara BettsOctober 18, 2019
Just last week, Adam Hodgkins, the senior business development manager at Genius Sports Media, published an insightful article that dug into why audience engagement data on-site is the key to…
Rebecca AlterOctober 16, 2019
During the course of the last week, the media and publishing industry has been talking about some very important and thought-provoking issues: Publishers are scrambling to expand their revenue channels…
Rebecca AlterOctober 11, 2019
Over the last few days, industry experts have been buzzing about some interesting media news topics: Registration walls and opinion editorials are enabling publishers to drive higher traffic and capture…
Rebecca AlterOctober 4, 2019
The Moderation Tool Built by Moderators, for Moderators Toronto, Ontario, October 1, 2019 — Viafoura’s rapid Moderation Console is now available to media companies worldwide, and acts as a productivity…
Rebecca AlterOctober 1, 2019
There are a number of engagement tools that publishers can leverage to build digital communities. Before you commit to any community engagement solution, we want to make sure you’re fully…
Barbara BettsSeptember 27, 2019
Choosing a new technological service provider is no easy feat for any employee in the media industry. From third-party tools that extend the reach of your content to tools that…
Rebecca AlterSeptember 13, 2019
In order to run a profitable media company, publishers know that audience engagement must be monetized. But relying on social media for advertising just isn’t cutting it anymore. With social…
Barbara BettsSeptember 6, 2019
When it comes to building a new tool for your digital properties in-house, there’s a lot to get excited about: like customization opportunities and the chance for your developers to…
Dan SeamanAugust 22, 2019
Facebook is addictive — for both consumers and advertisers. With over 1.5 billion users accessing Facebook on a daily basis, the social media giant has become a major source of…
Jesse MoeinifarAugust 13, 2019
If you’re a diehard sports fan, you’ve probably at least heard about The Athletic by now. Those who have subscribed for U.S. $3 to $4 per month have discovered a…
Barbara BettsAugust 12, 2019
One of the biggest challenges for publishers during a national election is, without a doubt, keeping conversations around their content civil and preventing misinformation from tarnishing their platforms. Whether your…
Rebecca AlterAugust 9, 2019
How do you get readers to stay on your site longer, read more articles and engage with your digital community? Earlier this year, we did a deep dive into three…
Barbara BettsJuly 29, 2019
Over the past decade, the ubiquitous and overwhelming phenomenon that is social media has rocked the world of traditional journalism to its core. A reporter today who isn’t on Twitter,…
Barbara BettsJuly 25, 2019
Naturally, humans are creatures of habit. We visit the same restaurants, stick to the same daily commute and speak to the same people on a regular basis. According to a…
Rebecca AlterJuly 10, 2019
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